By Claire Rifkin, MS, RDN, LDN
Over the past few years, I’ve had a steady stream of conversations with other dietitians about social media.
Not about hacks or trends, but about how to exist online as a clinician. How to talk about nutrition in a way that reflects real practice. How to show up without flattening nuance or feeling like you’re constantly performing a version of yourself.
Those conversations are what led me to offer social media guidance for dietitians.
What Social Media Guidance for Dietitians Looks Like
This is a one-hour Zoom session where we talk through your social media questions in real time.
You bring what’s been feeling unclear, uncomfortable, or unfinished. That might be drafts you haven’t posted, patterns you’re noticing in your content, or decisions you’re trying to make about how social media fits into your work.
My role is to help you think through those questions with clinical context, professional judgment, and lived experience as a dietitian who uses social media as part of their work.
What We Often Cover
Every session is different, but there are common themes that tend to come up during social media guidance for dietitians.
We often talk through:
- Translating clinical knowledge into content without oversimplifying or fear-based messaging
- Whether a post feels aligned with your values and scope of practice
- How to talk about food, weight, health, and behavior change in a way that reflects actual nutrition care
- Content that feels repetitive, stale, or confusing to your audience
- The emotional side of visibility, comments, and professional scrutiny
- How social media fits into your broader work instead of overtaking it
Sometimes we look closely at specific posts or reels. Other times we zoom out and talk about direction, tone, and boundaries.
Who This Is For
This offering is designed for registered dietitians who are using social media as part of their professional life.
That might include private practice, education, writing, brand partnerships, or a mix of roles. You don’t need a certain following, niche, or aesthetic. Most dietitians who book are simply trying to make sense of how social media fits into their work in a way that feels sustainable and grounded.
What This Is Not
To keep expectations clear, social media guidance for dietitians is not content creation or account management.
I’m not posting for you, building calendars, or handing over templates. The value is in the conversation itself and the clarity that comes from thinking things through together.
Session Details
- Rate: $175 per hour
- Format: Zoom
- Structure: Question-driven, conversational
- Frequency: One-time or booked as needed
Some dietitians book a single session to work through a specific issue. Others return periodically as their work or goals shift.
Why I Offer Social Media Guidance for Dietitians
There are very few spaces where dietitians can talk honestly about social media without being told what they should be doing or sold a system.
This offering is meant to be a grounded, professional space to think out loud, get thoughtful feedback, and move forward with more clarity around how you show up online.
How to Book
If you’re interested in booking a social media guidance for dietitians session, you can schedule one here:
If you’re unsure whether this is the right fit, you’re welcome to reach out with questions before booking.
